Archive for the 'Persuasion' Category
I was interested in receiving notice of an posting on BNET Insights (July 7 2008) titled: More Lessons in Persuasion: Using “the Power of Because” by Jessica Stillman. She refers to a Behavioral Scientist Ellen Langer who worked with others to conduct experiments “which involved someone trying to cut in line to use a photo copier”. It seemed [...]
Whether you are making a justification for staff additions, new software, new online resources, next year’s budget, or the myriad of other reasons libraries need resources, you will do a better job of solving problems or improving services if you use a business case to plead your case. What is a business case? The many books and articles [...]
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